How to Choose the Best Marketing
Tactics for your Business

What’s the best way to maximize your marketing dollars?

Should you market online, through advertising or with direct mail? Or maybe try to generate publicity about your business?

The possibilities are endless. However, every business is different. And depending on your brand, budget and target market some tactics are sure to work better for you than others. So what you really need is a set of guidelines for deciding which tactics will work best for you.

During this talk you learn:

• How to decide which tactics are right for your business
• The pros & cons of marketing vs. advertising vs. PR, and when to use each
• The three types of marketing that—when used together—make any business grow like a beanstalk
• The top six low-cost marketing tactics any business can use to turbo-charge their results
• The #1 secret for getting the most from all your marketing efforts