First, it had big, uninviting blocks of text. Second, it didn't put the benefits front and center. Third, the writing style was dry and academic.

After I got hold of it, this flier was used to successfully promote a number of these breakfasts.

 

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When I was first asked to rewrite this flier, it suffered from a number of common copywriting problems.

Writing Samples

Copywriting

Before & After: Strategic Partner Mastery Group flier

Scroll down to see what this flier looked like before I got a hold of it...

After

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Before

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