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The result? My client got more business than he could handle and had to quit sending them out! “Stacy, we are thrilled! The sales letters you wrote pulled so well we had to quit sending them out and focus on refining systems to handle all the new work.”
For this project, I started with a simple, one-page sales letter the owner had written. Then I broke it down and rewrote it into three letters designed to be mailed sequentially. And each one hits on a different problem and benefit that might be of interest to potential customers, while continuing to support their core deliverables. |
Writing Samples Sales Letters Evergreen Print Group
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